The Saudi Tourism Authority (STA) has opened a commercial office for the UK and Ireland as part of its strategy to engage the tourism trade in key source markets.
The move is part of a plan to have representative offices in 15 markets around the world including China, India and the GCC among others, to expand the reach of the activities of the body.
“STA is focused on enhancing its ability to deliver a truly global scale offering by investing resources today in the network that will drive our business for the future,” said Fahd Hamidaddin, chief executive of the Saudi Tourism Authority.
“We are building an integrated global team of professionals to showcase Saudi’s diverse offering of cultural adventures, world class heritage sites and authentic Arabian hospitality.”
The UK and Ireland office will be responsible for trade marketing activities, expanding the reach and relevance of Saudi’s tourism offer and working with tour operators.
The UK and Ireland representative office is being set up with the support of MMGY Hills Balfour, a travel, tourism and lifestyle communications partner.
“We have already begun outreach into the UK and Ireland tourism trade ecosystem and the response has been very positive,” said Nimit Amin, director UK and Ireland, Saudi Tourism Authority.
“We are actively seeking opportunities to co-invest with partners who are keen to add Saudi as an exciting new destination in their portfolio.”
Since opening its borders to international tourism in September 2019, Saudi rapidly established itself as the fastest growing tourism destination in the world, according to the World Travel & Tourism Council.
Despite the global shutdown of leisure tourism in the wake of the coronavirus pandemic, STA has continued to invest to prepare the destination for a return to normalcy.
Get ready to go glorious green at the Pointe on the Palm Jumeirah.
The premier lifestyle and dining destination in Dubai will see the Palm Fountain, the largest fountain in the world, participate in the Global Greening initiative organised by Ireland Tourism.
On March 17th, the Palm Fountain will join hundreds of iconic landmarks and sites across 55 countries around the world to light up in green as part of celebrations for St Patrick’s Day.
The Palm Fountain will sway to the tunes of the festivities’ signature track – Riverdance by Bill Whelan.
The show will start at 19:00 and will be repeated every hour.
The Palm Monorail will also light up in green as part of the celebrations.
Visitors to The Pointe can indulge in a plethora of exciting St. Patrick’s Day dining options and happy hour offers across a variety of eateries.
The Pointe is an iconic waterfront dining and entertainment destination managed by Nakheel Malls.
Located on the trunk of Palm Jumeirah, it is home to the Palm Fountain, the Guinness World Records title holder of the world’s largest fountain, which offers spectacular daily shows.
The Pointe comprises a publicly accessible pristine beach area for hours of fun under the sun and a 1.5-kilometre promenade for sporting activities and leisurely strolls.
The pet-friendly destination spans 1.4 million square feet and offers round-the-clock entertainment, fine dining and lifestyle offerings including Nakheel Malls’ gourmet food hall concept Food District.
Ryanair has announced three new routes and extra flights on a further five routes between the UK and Greece for this summer.
All departures start on July 1st.
The low-cost carrier will offer two flights a week from Preveza to Stansted, while there will also be two trips a week from Stansted to Zakynthos and Santorini.
At the same time, an addition flight will be added from Corfu to Manchester, Southend and East Midlands Airport, taking the total to three a week.
Finally, a third flight will be offered from Birmingham to Corfu and from Stansted to Rhodes each week.
Ryanair director of commercial, Jason McGuinness, said: “We are delighted to offer even greater choice, more routes and extra flights to Greece for our UK customers this summer.
“The highly successful vaccination programme gives customers the confidence that travel will be possible this summer.
“UK consumers can now choose from over 20 routes (including those announced today) and five extra weekly flights at low fares to some of the most popular summer holiday destinations in Greece.”
Mindful that Covid restrictions change regularly, Ryanair is now allowing up to two free flight date changes on all bookings should plans change.
Customers can now book flights for a well-deserved break knowing that if they need to postpone or change their travel dates, they can do so with a zero fees until the end of October.